Why Choosing the Cheapest Agent Could Cost You More
When selling your property, it’s tempting to pick the agent with the lowest commission. But that “saving” can quickly turn into a costly mistake.
The Negotiation Test
An agent’s first negotiation is often over their own fee. If they readily cut their commission, it raises a red flag: how will they negotiate firmly for your sale price?
Strong negotiation skills are key to getting the best outcome—not a discounted fee.
The Real Cost of Weak Negotiation
Even a small drop in your sale price can cost far more than any commission savings. For example, selling a 100 million HUF property for 10 million more nets you a much bigger gain than saving 1% on fees.
What to Look for Instead
Choose an agent who offers:
- Competitive fees that reflect their true value
- A proven, reliable process backed by consistent success
- Strong negotiation skills demonstrated by real results—not just promises
Focus on Value, Not Just Cost
An agent is an investment in your sale’s success. Choosing solely based on the lowest commission risks losing money in the end.
Go with the agent who can confidently maximize your sale price and deliver outstanding service.